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The Decisive Moment: How the Brain Makes Up Its Mind by Jonah Lehrer (Hardback, 2009)
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Product description:Full product description
Our best decisions are a finely tuned blend of feeling and reason - and the precise mix depends on the situation. This title shows how the fluctuations of a few dopamine neuro...Read more
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Product description
| Description | |
| Our best decisions are a finely tuned blend of feeling and reason - and the precise mix depends on the situation. This title shows how the fluctuations of a few dopamine neurons saved a battleship during the Persian Gulf War, and how the fevered activity of a single brain region led to the sub-prime mortgage crisis. | |
| Key Features | |
| Author(s) | Jonah Lehrer |
| Publisher | Canongate Books Ltd |
| Date of Publication | 19/02/2009 |
| Language | English |
| Format | Hardback |
| ISBN-10 | 1847673139 |
| ISBN-13 | 9781847673138 |
| Subject | Popular Psychology |
| Publication Data | |
| Place of Publication | Edinburgh |
| Country of Publication | United Kingdom |
| Imprint | Canongate Books Ltd |
| Out-of-print date | 28/06/2012 |
| Dimensions | |
| Weight | 520 g |
| Width | 156 mm |
| Height | 240 mm |
| Spine | 25 mm |
| Description | |
| Author Biography | Jonah Lehrer is editor-at-large for Seed Magazine and a contributing editor at NPR'S Radio Lab. He has written articles for Nature, New Scientist and the MIT Technology Review. He graduated from Columbia University in 2003 with a degree in neuroscience, and spent two years studying 20th Century Literature and Theology at Oxford University on a Rhodes Scholarship. His first book, PROUST WAS A NEUROSCIENTIST was published in the US by Houghton Mifflin in November 2007. Lehrer also writes a highly regarded science blog, The Frontal Cortex - http://scienceblogs.com/cortex/ |
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