The most simple advice to becoming a successful eBayer

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1: Be honest in all of your dealings.

2: Don't consider eBay as a way to make quick bucks. You are dealing with real people here, not numbers.

3: COMMUNICATE with your buyers (or sellers).
If there is a problem, talk about it. We are all human. We all make mistakes sometimes. Communication will help resolve any issues concerning unpaid items, late postage, expensive postage, or anything else involved in a sale.

4: Be honest with your listings. If your item has a fault, or is not perfect in some way, say so. Everyone appreciates honesty. 
Case in point; my first ever sale was of a magazine. Unbeknownst to me, the magazine had part of a page missing. I was remiss in not checking the magazine thoroughly which was obviously annoying for the buyer. However, we communicated. This resulted in a positive feedback for both of us (and a very humble apology from me).

5: Be prepared to pay for postage and handling. In our case, we live a long way from the nearest major postal centre and have to cover fuel costs. By the same token, check before you bid or buy. The postage may appear to be a little 'over the top' at times. However, if you feel this is the case, refer to point 3 above.

6: Refer to the letter from eBay's founder, Pierre Omidyar here:
Ebay's founder letter
I was lucky enough to find this letter when I first started eBaying. I will continue in the tradition that Pierre started because I believe this is the best place to buy and sell on the Internet and I believe in the values he wants us as eBayers to adhere to.
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