Auditing Organizational Communication is a thoroughly revised and updated new edition of the successful Handbook of Communication Audits for Organizations, which has established itself as a core text in the field of organizational communication. Research studies consistently show the importance of effective communication for business success. They also underscore the necessity for organizations to put in place validated techniques to enable them to systematically measure and monitor their communications. This handbook equips readers with the vital analytic tools required to conduct such assessments. Owen Hargie, Dennis Tourish and distinguished contributors drawn from both industry and academia: provide a comprehensive analysis of research, theory and practice pertaining to the communication audit approach review the main options confronting organizations embarking on audit discuss the merits and demerits of the approaches available provide case studies of the communication audit process in action illustrate how findings can be interpreted so that suitable recommendations can be framed outline how reports emanating from such audits should be constructed.This second edition arrives at a time of considerable growing interest in the area. A large volume of research has been published since the last edition of the book, and the text has been comprehensively updated by reviewing this wealth of data. In addition, new chapters on social network analysis and auditing the communication revolution have been added, together with new case study chapters illustrating audits in action.
Product Identifiers
Publisher
Taylor & Francis Ltd
ISBN-13
9780415414456
eBay Product ID (ePID)
96513740
Product Key Features
Subject Area
Organizational Sociology
Author
Owen Hargie, Dennis Tourish
Publication Name
Auditing Organizational Communication: a Handbook of Research, Theory and Practice
Format
Hardcover
Language
English
Publication Year
2009
Type
Textbook
Number of Pages
520 Pages
Dimensions
Item Height
234mm
Item Width
156mm
Item Weight
930g
Additional Product Features
Editor
Dennis Tourish, Owen Hargie
Country/Region of Manufacture
United Kingdom
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