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Culture in Rhetoric by Richard Wilkins, Karen Wolf (Hardcover, 2013)

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About this product

Product Information

Richard Wilkins and Karen Wolf present an innovative look at the relationship between rhetoric and the ethnography of communication. They argue that a situated rhetoric extends beyond the study of public discourse to include moments of identification that are used in a situated, social, and cultural way. The main problem the book addresses is the idea that individuals use situated rhetoric to accomplish communal identification, even at the risk of multiple interpretations from others. Culture in Rhetoric draws on case studies exploring argumentation through speaking and silence over the use of Native American land; asynchronous communication active in the cultural frames of a CBS 60 Minutes episode; identity and communication at a Jewish havurah; optimal forms of communicative conduct in Britain; and the changes in education communication of a North American college. Wilkins and Wolf present the position that the context, form, and meaning of these situated instances of rhetoric provide a foundation upon which to analyze the communicative constructions of cultural identity.

Product Identifiers

Publisher
Peter Lang Publishing Inc
ISBN-13
9781433117855
eBay Product ID (ePID)
189118661

Product Key Features

Subject Area
Regional History, Data Analysis
Author
Richard Wilkins, Karen Wolf
Publication Name
Culture in Rhetoric
Format
Hardcover
Language
English
Subject
Anthropology, Marketing
Publication Year
2013
Type
Study Guide
Number of Pages
146 Pages

Dimensions

Volume
19
Item Weight
350g

Additional Product Features

Title_Author
Karen Wolf, Richard Wilkins
Series Title
Language As Social Action
Country/Region of Manufacture
United States

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