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Making It in the Minors: A Team Owner's Lessons in the Business of Baseball by Arthur P. Solomon, Allyn I. Freeman (Paperback, 2012)

About this product

About this product

Product Information

This book is about the successful operation of a sports franchise. While there are many sports-related books about what happens on the playing field, there are few written about the equally interesting but seldom told stories of what happens on the business side. Why does someone acquire a professional sports team? What goes into the branding, marketing and entertainment that make some teams successful, and others not? What are the key challenges that managers, athletic directors and other sports staff face? Are there valuable lessons from the major and minor leagues for university, high school and other amateur sports programs? Do sports teams generate a profit? And if so, how? While the examples are drawn from the business of minor league baseball, the lessons are equally applicable to all other sports, and even to many retail businesses.

Product Identifiers

Publisher
Mcfarland & Co Inc
ISBN-13
9780786468676
eBay Product ID (ePID)
128967517

Product Key Features

Book Title
Making It in the Minors: a Team Owner's Lessons in the Business of Baseball
Author
Arthur P. Solomon, Allyn I. Freeman
Format
Paperback
Language
English
Publication Year
2012
Genre
Sports
Number of Pages
208 Pages

Additional Product Features

Title_Author
Allyn I. Freeman, Arthur P. Solomon
Country/Region of Manufacture
United States

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