Building on the strengths of its popular previous edition, this book has been thoroughly revised and updated to reflect the three key aspects of contemporary undergraduate introductory management education, namely, management theory, concept application, and skills development. The text's 16 chapters are presented in a lively and concise manner ideal for the typical 12 or 13 teaching weeks of a semester. Its flexible framework allows instructors to teach students through the use of interactive tools such as case studies, exercises and projects. There is a balanced coverage of both small to medium-sized enterprises and larger multinational organisations operating in Australia, New Zealand and the Asia-Pacific region.
Product Identifiers
Publisher
John Wiley & Sons AU Ltd
ISBN-13
9780470814871
eBay Product ID (ePID)
96679324
Product Key Features
Author
Paul Davidson
Publication Name
Management: CORE concepts and Applications
Format
Paperback
Language
English
Subject
Management
Publication Year
2008
Type
Textbook
Number of Pages
616 Pages
Dimensions
Item Weight
1300g
Additional Product Features
Title_Author
Paul Davidson
Country/Region of Manufacture
Australia
Best Selling in School Textbooks & Study Guides
Current slide {CURRENT_SLIDE} of {TOTAL_SLIDES}- Best Selling in School Textbooks & Study Guides