Picture 1 of 1

Stock photo

Marketing Untangled Small Business & Entrepreneur's Map Thro by Jonsdottir Thora - Picture 1 of 1

Marketing Untangled: The Small Business & Entrepreneur's Map Through the Marketing Jungle by Thoranna Jonsdottir (Paperback / softback, 2014)

Be the first towrite a review.

Book Hub Australia (169930)
99.6% positive Feedback

Price:

AU $22.33

+ AU $3.98 postage

Estimated delivery Thu, 16 May - Thu, 23 May

Returns:

30-day returns. Buyer pays for return postage.

Condition:

Brand new

Author: By Jonsdottir, Thoranna. About the Author: Thoranna K. Jonsdottir holds an MBA with Distinction from the University of Westminster in London. It is her greatest passion to use her creativity and ingenuity in helping entrepreneurs to realize their potential and their dreams.

About this product

Product Information

Do you feel lost when it comes to marketing your startup or small business, t kwing where to begin or what to do? Marketing Untangled is the first in a series of books written to untangle the subject of marketing for small business and entrepreneurs. Having worked with hundreds of businesses, Thoranna offers a clear path through the marketing jungle consisting of five main elements which provide the key to a powerful marketing program for businesses of all sizes and industries. Based on practical experience yet firmly grounded in academic research, Thoranna manages to explain things in a practical, jargon-free way that enables you to put the principles to use in your business straight away and achieve results. In this book you will learn: - Why trying to sell to everyone is t a good idea and how to find the ideal target groups to focus on, to save time, effort and money - Why you really need to kw your competition so you can help people choose you over them - How building a strong brand can supercharge your business, and why it's t just for the big boys with huge budgets! - The four things that determine which marketing communication methods will be most effective for your business - What the ingredients of an effective marketing system are so you can start getting this whole marketing thing done! BONUS! Join the Marketing Untangled Series community on Facebook where Thoranna answers your marketing questions! About the Author: Thoranna K. Jonsdottir holds an MBA with Distinction from the University of Westminster in London. Thoranna's many years of marketing and branding experience with global advertising, IT and finance industries led her in 2008 to create her own marketing consultation business for startups and small business owners. It is her greatest passion to use her creativity and ingenuity in helping entrepreneurs to realize their potential and their dreams. Marketing Untangled-the first in an entire series of books on marketing strategy-is the culmination of Thoranna's work. Make Sure You Don't Miss the Following Books in the Series: - Target Groups Untangled: The Small Business & Entrepreneur's Guide to Finding and Kwing Your Ideal Target Groups - Competition Untangled: The Small Business & Entrepreneur's Guide to Kwing Your Competition - Branding Untangled: The Small Business & Entrepreneur's Guide to Branding Your Business - Marketing Communications Untangled: The Small Business & Entrepreneur's Guide to Choosing the Right Marketing Communications Tools - Marketing Systems Untangled: The Small Business & Entrepreneur's Guide to Setting Up an Effective Marketing System

Product Identifiers

Publisher
Silver Street Publishing
ISBN-10
9935923401
ISBN-13
9789935923400
eBay Product ID (ePID)
209022241

Product Key Features

Author
Thoranna Jonsdottir
Format
Paperback / Softback, Trade Paperback (US) ,Unsewn / Adhesive Bound
Language
English
Subject
Sales & Marketing
Type
Textbook

Additional Product Features

Content Note
Black & White Illustrations
Author Biography
The Marketing Strategy Nerd from Iceland-helping build businesses people love! Thoranna has worked in marketing since the beginning of the 21st century, with global advertising agencies Publicis and McCann Erickson, and within the finance and IT industries. Soon after the 2008 economic collapse she started her own marketing consultancy working with startups and small businesses. Her passion for helping entrepreneurs, extensive speaking experience and media appearances give her a unique perspective on providing jargon-free practical advice for non-marketing specialist clients. Thoranna holds an MBA with Distinction from the University of Westminster in London. Thoranna lives in Iceland with her husband and two children. Before starting her career in marketing she trained for musical theatre, subsequently working as an actress and singer. Being too straight for the bohemian life (and today probably often too wild for the business world;) she toured the United Kingdom with the Rocky Horror Show, even meeting the legendary Richard O'Brian, before doing a 180-degree turn into the business world and is constantly amazed at how much her former life helps her and her clients in business! Find out more at thoranna.is and on social media: Facebook.com/thoranna.is Twitter.com/thoranna LinkedIn.com/in/thorannakristin Pinterest.com/thoranna Plus.google.com/]ThorannaIsMarketing
Date of Publication
16/12/2014
Country of Publication
United States

Shop by category

Picture 1 of 1

Marketing Untangled: The Small Business & Entrepreneur's Map Through the Marketing Jungle by Thoranna Jonsdottir (Paperback / softback, 2014)

About this product

Product Information

Product Identifiers

Product Key Features

Additional Product Features

Best Selling in Adult Learning & University

Time Management by Peter Quarry (Paperback, 1986)

Complete Illustrated Encyclopedia of Dinosaurs & Prehistoric Creatures by Dixon Dougal (Paperback, 2014)

Polyvagal Exercises for Safety and Connection: 50 Client-Centered Practices by Deb Dana (Paperback, 2020)

Save on Adult Learning & University

Ford Falcon EF EL / Fairlane NF NL 1994 - 1998 Workshop Manual

Netter Atlas of Human Anatomy: Classic Regional Approach

Sapiens A Brief History of Humankind by Yuval Noah Harari Paperback Book NEW

BORN IN 1971?... 1951?BIRTHDAY...Australian Social History....Chrisi, Birthdays

Michael Price Nick Vandome Windows 11 for Seniors in easy steps (Paperback)

It's Not You: How to Identify and Heal from NARCISSISTIC People by Ramani Durvas

You may also like

Non-Fiction Paperback Marketing Fiction & Books

Cookbooks Non-Fiction Paperback Fiction & Marketing Books

Marketing Adult Learning & University Books

Marketing Dictionaries & Reference Books in English

Marketing Non-Fiction Hardcover Books

Non-Fiction Marketing Fiction & Non-Fiction Books