Foundations of Corporate Success: How Business Strategies Add Value by John Kay (Hardback, 1993)
Brand newLOWEST PRICE
- AU $173.00Free postage
- Brand new condition
- Sold by simplybestprices-10to20dayshipping
- See details for delivery est.
- AU $7.00+ AU $6.00 postage
- Very good condition
- Sold by worldofbooks-australia
- See details for delivery est.
All listings for this product
About this product
- DescriptionHow did BMW recover from the verge of bankruptcy to become one of Europe's strongest companies? Why did Saatchi and Saatchi's global strategy bring the company to its knees? Why has Philips' outstanding record in invation t been translated into success in the market? What can be learned from the marriage contract about the conduct of commercial negotiations? Drawing on his own business experience and concepts in ecomics, legal theory, and sociology, John Kay presents a fresh approach to questions of business strategy. He rejects the military analogy that underpins much strategic thinking, in which success depends on size and share, on vision and leadership, on shifting patterns of mergers and alliances. Kay argues that outstanding businesses derive their strength from a distinctive structure of relationships with employees, customers, and suppliers, and explains why continuity and stability in these relationships is essential for a flexible and co-operative response to change. By integrating organizational and financial perspectives on the performance of the firm, the book t only offers insights into the creation of effective business strategies, but also sheds lights on the success, and failure of national ecomies. Now that the single market is upon us, this lively, perceptive book is probably the most important European contribution to strategic thinking for many years.
- Author BiographyJohn Kay is a visiting Professor of Economics at the London School of Economics, a Fellow of St John's College, Oxford. He is a Fellow of the British Academy, a Fellow of the Royal Society of Edinburgh, and a member of the Scottish Government's Council of Economic Advisers. He is a director of several public companies and contributes a weekly column to the Financial Times. He is the author of many books, including The Truth about Markets (2003) and The Long and the Short of It: finance and investment for normally intelligent people who are not in the industry (2009) and his latest book, Obliquity was published by Profile Books in March 2010.
- Author(s)John Kay
- PublisherOxford University Press
- Date of Publication25/03/1993
- SubjectManagement & Business: General
- Place of PublicationOxford
- Country of PublicationUnited Kingdom
- ImprintOxford University Press
- Content Noteline drawings, tables, graphs
- Weight869 g
- Width163 mm
- Height242 mm
- Spine29 mm
Best-selling in Textbooks
- AU $191.05New
Management: the Essentials by Mary Coulter, Megan Woods, Stephen Robbins, David De Cenzo (Paperback, 2015)
- AU $111.93New
- AU $93.61Used
- AU $93.61New
- AU $101.72New
- AU $81.15New
Save on Textbooks
- AU $69.90Trending at AU $82.20
- AU $73.99Trending at AU $78.64
- AU $39.00Trending at AU $50.36
- AU $68.00Trending at AU $74.31
- AU $104.88Trending at AU $109.06
This item doesn't belong on this page.
Thanks, we'll look into this.