Hijacking the Runway: How Celebrities Are Stealing the Spotlight from Fashion Designers by Teri Agins (Hardback, 2014)
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- DescriptionA fascinating chronicle of how celebrity has inundated the world of fashion, realigning the forces that drive both the styles we covet and the bottom lines of the biggest names in luxury apparel. From Coco Chanel s iconic tweed suits to the miniskirt s surprising comeback in the late 1980s, fashion houses reigned for decades as the arbiters of style and dictators of trends. Hollywood stars have always furthered fashion s cause of seducing the masses into buying designers clothes, acting as living billboards. Now, forced by the explosion of social media and the accelerating worship of fame, red carpet celebrities are longer content to just advertise and are putting their names on labels that reflect the image they or their stylists created. Jessica Simpson, Jennifer Lopez, Sarah Jessica Parker, Sean Combs, and a host of pop, sports, and reality-show stars of the moment are leveraging the power of their celebrity to become the face of their own fashion brands, embracing lucrative contracts that keep their images on our screens and their hands on the wheel of a multi-billion dollar industry. And a few celebrities like the Olsen Twins and Victoria Beckham have gone all the way and reinvented themselves as bonafide designers. Not all celebrities succeed, but in an ever more crowded and clamorous marketplace, it s increasingly unlikely that any fashion brand will succeed without celebrity involvement even if designers, like Michael Kors, have to become celebrities themselves. Agins charts this strange new terrain with wit and insight and an insider s access to the fascinating struggles of the bold-type names and their jealousies, insecurities, and triumphs. Everyone from industry insiders to fans of Project Runway and America's Next Top Model will want to read Agins s take on the glitter and stardust transforming the fashion industry, and where it is likely to take us next.
- Author BiographyTeri Agins is the author of The End of Fashion and has covered fashion for almost thirty years. She developed the fashion beat for The Wall Street Journal and continues to write the weekly Ask Teri column. Agins has won many awards for her fashion writing and has written for Vogue, Town&Country, and Harper s Bazaar, among numerous other publications. She lives in New York City.
- Author(s)Teri Agins
- PublisherPenguin Putnam Inc
- Date of Publication19/11/2014
- SubjectIndustrial Studies: General
- Place of PublicationNew York
- Country of PublicationUnited States
- First Published2014
- ImprintGotham Books
- Out-of-print date18/06/2016
- Content Noteblack & white illustrations, colour illustrations
- Weight494 g
- Width161 mm
- Height243 mm
- Spine25 mm
- Format DetailsUnsewn / adhesive bound,Cloth over boards,With dust jacket
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