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- DescriptionAmerican culture has been one of the most controversial exports of the United States: greeted with enthusiasm by some, with hostility by others. Yet, few societies escape its influence. However, t all changes should be interpreted simply as Americanization. The shaping of the postwar world has been much more complex than this term implies as is shown in this volume that explores the links between Americanization and modernity in Western Europe and Japan. In considering the impact of products and images ranging from movies and music to fashion and architecture, a multi-disciplinary group of contributors asks how American culture has been employed internationally in the articulation of postwar identities - be they national or subnational,socially sanctioned or socially transgressive. Their essays on France, Italy, Germany and Japan move beyond the simple paradigms of colonization and democratic modernization, yet retain a sensitivity to the asymmetries in the postwar power relationships between these countries and the United States. An extensive introduction historically locates changing interpretations of American influences abroad and suggests the problems and promises of Americanization as an analytical tool. Its comparative focus and interdisciplinary scope will appeal to a wide range of students and scholars of cold war and post-cold war history.
- Author BiographyHeide Fehrenbach is Professor of History at the University of Northern Illinois; Uta G. Poiger is Assistant Professor of History at the University of Washington, Seattle.
- PublisherBerghahn Books, Incorporated
- Date of Publication01/12/1999
- SubjectHistory: Specific Subjects
- Place of PublicationHerndon
- Country of PublicationUnited States
- ImprintBerghahn Books, Incorporated
- Content Note27 ills
- Weight369 g
- Height230 mm
- Edited byHeide Fehrenbach,Uta G. Poiger
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