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Details about The Beermat Entrepreneur Turn Your Good Idea into a Great Business by Chris West

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The Beermat Entrepreneur Turn Your Good Idea into a Great Business by Chris West

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The Beermat Entrepreneur Turn Your Good Idea into a Great Business by Chris West

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Last updated on 02 Mar, 2021 10:10:56 AEDST View all revisions

Item specifics

Condition:

Like new: A book that looks new but has been read. Cover has no visible wear, and the dust jacket (if applicable) is included for hard covers. No missing or damaged pages, no creases or tears, and no underlining/highlighting of text or writing in the margins. May be very minimal identifying marks on the inside cover. Very minimal wear and tear. See the seller’s listing for full details and description of any imperfections. See all condition definitions- opens in a new window or tab ... Read moreabout the condition

Format:

Paperback

Language:

English

About this product

Product Information
I recommend this book to any aspiring entrepreneur Charles Dunstone, Founder, Carphone Warehouse. Beermat Entrepreneur became an instant bestseller on publication in 2002. It has helped tens of thousands of people thinking about starting a business to understand how to turn a good idea into a great business. In the three years since Beermat Entrepreneur was originally published, Mike Southon and Chris West have met literally thousands of people at every stage of starting up, from thinking about it through to growing businesses. The experiences and feedback of these people has overwhelming supported the Beermat methodology. In this edition, the authors have distilled the feedback from entrepreneurs to fine tune Beermat so that it offers exactly what entrepreneurs are looking for. The new edition offers more advice on working with a bank to your greatest benefit, more info on how to grow your business, and much needed advice on what to expect and how to handle the 20-plus employee stage.

Product Identifiers
Publisher	Pearson Education Limited, Prentice-Hall
ISBN-10	0273704540
ISBN-13	9780273704546
eBay Product ID (ePID)	96478325

Product Key Features
Format	Paperback
Language	English

Additional Product Features
Subjects	Management & Business: General
Place of Publication	Harlow
Edition Statement	2nd Revised Edition
Content Note	Illustrations
Author Biography	Mike Southon is a serially successful entrepreneur. He co-founded The Instruction Set, an open systems consultancy in 1984, and sold the company five years later to what is now Cap Gemini Ernst & Young. Mike has since been involved in seven start-up ventures, responsible for sales and marketing as well as helping to secure funding from venture capitalists. Mike is very active as an independent consultant, and has been a keynote speaker at conferences all over the world for Microsoft, IBM, Novell, Dell, Hewlett-Packard and many others. He has been a visiting lecturer at City Univeristy Business School since 1992. Chris West is a professional writer, with a background in marketing and PR. He has written novels, including the award-nominatedDeath of a Blue Lantern, and non-fiction, including (as co-author) Think like an Entrepreneur. He also teaches business and writing skills. Chris has many years experience of start-ups and small business, and has lectured on the subject in the UK, mainland Europe and the USA.
Country of Publication	United Kingdom
Author	Mike Southon, Chris West
Date of Publication	06/10/2005
Out-Of-Print Date	06/02/2009

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