The 2010 General Election proved to be one of the most dramatic contests of recent times. Britain Votes 2010 provides a comprehensive analysis of the campaign and its remarkable aftermath. A team of experts assess the results, outline the new electoral demography and examine its national and regional variations. The book explores the ideas and fortunes of the Conservatives, Labour and the Liberal Democrats, discusses the impact of new campaign features, tably the leadership debates, and examines the key issues which featured in an exciting and unusual election. Combining retrospective analysis with assessment of likely future directions, Britain Votes 2010 explores how the Conservative-Liberal Democrat coalition was formed and analyses whether coalition government is likely to become far less exceptional in future. Britain Votes 2010 is indispensable for all scholars of British and electoral politics.