All listings for this product
Best-selling in Textbooks
Save on Textbooks
- AU $35.30Trending at AU $38.10
- AU $8.59Trending at AU $13.98
- AU $15.52Trending at AU $23.38
- AU $30.82Trending at AU $34.99
- AU $32.75Trending at AU $55.48
- AU $91.99Trending at AU $99.92
- AU $29.99Trending at AU $32.14
About this product
- DescriptionEnglish has become the language of choice for global ecomic, political, and cultural exchange. Many developing countries (and, tably, many former Soviet bloc countries) have little choice but to buy into English as a path to ideological and material betterment. As Catherine Prendergast reveals, however, investing in English has t always been easy and has often disappointed expectations.Based on extensive fieldwork in Slovakia, Prendergast assembles a rich ethgraphic study that records the thoughts, aspirations, and concerns of Slovak nationals, language instructors, journalists, and textbook authors who contend with the increasing importance of English to their rapidly evolving world. To chart this evolution, she examines globalization's past as well as its present. Through personal histories, she offers a rare glance at how the communist regime was forced to reckon with English's growing global stature. Prendergast contrasts these accounts with chronicles of adept multitaskers learning English during Slovakia's exhausting fast-track incorporation into the European Union and Western capitalism. She reveals how the use of English in everyday life has becomes suffused with the terms of the kwledge and information ecomy, where language is manipulated for power and profit. Buying into English presents a fascinating study of how language lives in the imagination as much as in the world, an astute analysis of the factors that have made English so prominent and yet so elusive, and a deconstruction of the myth of guaranteed viability for new states and ecomies through English.
- Author BiographyCatherine Prendergast is professor of English at the University of Illinois at Urbana-Champaign. She is the author of Literacy and Racial Justice: The Politics of Learning after Brown v. Board of Education.
- Author(s)Catherine Prendergast
- PublisherUniversity of Pittsburgh Press
- Date of Publication01/05/2008
- Series TitlePittsburgh Series in Composition, Literacy and Culture
- Place of PublicationPittsburgh PA
- Country of PublicationUnited States
- ImprintUniversity of Pittsburgh Press
- Width152 mm
- Height229 mm
This item doesn't belong on this page.
Thanks, we'll look into this.