Flowers are ideal subjects for embroidery because of their organic shapes and timeless appeal. While they are rooted in the rich tradition of floral embroidery, these designs have a clean and contemporary palette and subtle shading. The patterns include small pincushion designs, scissor cases, and small pictures as well as larger cushion and tablecloth designs. Cross-stitch and needlepoint designs are included, to encourage crafters to try some new techniques.
Susan Bates has created designs for large department stores in London that sold designer hand knitting yarns and patterns. She has also created cross-stitch designs for other publishing companies in England, trained to be an art teacher, and has taught knitting and sewing classes to adults.