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From Idea to Success: The Dartmouth Entrepreneurial Network Guide for Start-Ups by Gregg Fairbrothers, Tessa Winter (Hardcover, 2011)

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Turn Your Great Idea into a Thriving Business! A guide that sets first-time entrepreneurs' feet in the right direction. Geoffrey Moore, author, Crossing the Chasm There are many books on entrepreneurship, but this is one of the few that will convert individuals to entrepreneurs. Desh Deshpande, founder, Deshpande Center for Technological Innovation, MIT; chairman, A123 Systems; cochair, National Council for Innovation and Entrepreneurship About the Book: Are you among the many Americans who dream of starting a business but think you don't know how? Help has arrived . . . For generations, Dartmouth College and the Tuck School of Business have influenced and driven global entrepreneurship. Dartmouth firsts include the world petroleum industry, technological breakthroughs like artificial intelligence and BASIC computer language, as well as popular products, such as the Nerf football and the game Crainium. Today a key resource for the Dartmouth Community is the Dartmouth Entrepreneurial Network (DEN), which helps anyone from undergraduates to faculty to alumni get their ideas off the ground and into the marketplace. In From Idea to Success, entrepreneur, professor, and DEN founder Gregg Fairbrothers takes you step by proven step through the DEN approach, showing you how to apply the same principles to make your vision a reality. If you have an idea-any idea-from major technology innovations, to consumer products or services, to social enterprises, From Idea to Success shows you how to bring it to fruition. This A to Z guide based on the startup experiences of literally hundreds of entrepreneurs makes the process simple as possible by breaking it down into three distinct parts: Step 1: Focusing and Refining Your Idea Define your goals, pinpoint your market, protect your idea, manage the risks in your undertaking Step 2: Business Planning Best Practices Create a business plan, build your team, learn about the competition, raise finances, get the important legal issues right the first time Step 3: Managing Your CompanyBuild your negotiating, selling, and decision-making skills; manage your finances; correct your course; manage the transition to a healthy, growing business Building a vibrant company based on your own creativity and hard work is one of the most fulfilling human enterprises there is. With this book and your own experience you can think and act like a successful entrepreneur from the very start.

Product Identifiers

Publisher
Mcgraw-Hill Education-Europe
ISBN-13
9780071760799
eBay Product ID (ePID)
108586374

Product Key Features

Author
Gregg Fairbrothers, Tessa Winter
Publication Name
From Idea to Success: the Dartmouth Entrepreneurial Network Guide for Start-Ups
Format
Hardcover
Language
English
Subject
Business
Publication Year
2011
Type
Textbook
Number of Pages
416 Pages

Dimensions

Item Height
236mm
Item Width
160mm
Item Weight
724g

Additional Product Features

Title_Author
Gregg Fairbrothers, Tessa Winter
Country/Region of Manufacture
United States

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From Idea to Success: The Dartmouth Entrepreneurial Network Guide for Start-Ups by Gregg Fairbrothers, Tessa Winter (Hardcover, 2011)

About this product

Product Information

Product Identifiers

Product Key Features

Dimensions

Additional Product Features

Best Selling in Adult Learning & University

Time Management by Peter Quarry (Paperback, 1986)

Complete Illustrated Encyclopedia of Dinosaurs & Prehistoric Creatures by Dixon Dougal (Paperback, 2014)

Polyvagal Exercises for Safety and Connection: 50 Client-Centered Practices by Deb Dana (Paperback, 2020)

Save on Adult Learning & University

Ford Falcon EF EL / Fairlane NF NL 1994 - 1998 Workshop Manual

Netter Atlas of Human Anatomy: Classic Regional Approach

Michael Price Nick Vandome Windows 11 for Seniors in easy steps (Paperback)

BORN IN 1971?... 1951?BIRTHDAY...Australian Social History....Chrisi, Birthdays

It's Not You: How to Identify and Heal from NARCISSISTIC People by Ramani Durvas

Ethical Practice in Applied Psychology 1st Edition by Christopher Boyle (English

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