This unique work assesses both the demand-reducing impacts and the political costs and benefits of every major federal and state antismoking policy. Special attention is given to warning labels, the federal government's favorite action. The demand-stimulating effects of advertising, new brands, and nicotine yields are also gauged. Simonich develops (1) a cognitive theory of smoking choice that incorporates nicotine addiction, (2) an ecometric model of cigarette demand, and (3) a political analysis based on theories of policy invation and diffusion. He proposes a simple rule to better reconcile political expediency and sales-reducing effects in the future. The book contains two invaluable resources: the only quarterly data set of U.S. cigarette demand and a detailed summary of prior demand models.
The Author: William L. Simonich is Director of Institutional Research and Statistics for Cancer Treatment Centers of America, a specialty hospital chain. He has worked in proprietary research for many years. He received his Ph.D. in Public Policy Analysis from the University of Illinois at Chicago.
William L Simonich
Peter Lang Publishing Inc
Date of Publication
Politics: General & Reference
American University Studies Series 10: Political Science