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About this product
- DescriptionThis book gives the business reader a license to navigate the confusing but profitable paths of social media. Written in easy-to-understand language that can be the basis of profitable action.
- Author BiographyRichard Cole is head of the Communications Department at Michigan State University. Derek Mehraban is owner of Ingenex Digital Marketing, a full-service social media marketing agency based in Ann Arbor, Michigan.
- Author(s)Derrek Mehraban,Richard T. Cole
- PublisherRacom Communications
- Date of Publication30/07/2013
- SubjectSales & Marketing
- Place of PublicationOhio
- Country of PublicationUnited States
- ImprintRacom Communications
- Content Noteblack & white illustrations, black & white line drawings
- Weight431 g
- Width155 mm
- Height230 mm
- Spine20 mm
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