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About this product
- DescriptionRumours are as old as human history, but with the rise of the internet it's w possible to spread stories about anyone, anywhere, instantly. In the 2008 US election many Americans believed Barack Obama was a Muslim. The conspiracy theory book 9/11: The Big Lie has become a bestseller. Hearsay has fuelled ecomic boom and bust - so much so that in many places it's w a crime to circulate false rumours about banks. Why do ordinary people accept rumours, even untrue, bizarre or damaging ones? Does it matter? And, if so, what should we do about it? As Cass Sunstein shows in his brilliant analysis of the phemen, there are many different ways in which rumours are dispersed. He reveals how some people have pre-exisiting prejudices that make them particularly susceptible to certain falsehoods, but also why all of us (even the most sceptical) have a tipping point at which we will come to accept a rumour as true. He looks at why some groups, even different nations, believe different things (for example, many Germans think that drinking water after eating cherries is deadly), and he shows why some rumours spread faster than others. Even if we don't realize it, the most open-minded among us are subject to extraordinary biases. This groundbreaking book will make us think harder about the information we are given, and could help us move towards a more open-minded and fair culture.
- Author BiographyCass Sunstein is Felix Frankfurter Professor of Law at Harvard Law School (on leave). He was previously Karl N. Llewellyn Distinguished Service Professor of Jurisprudence, Law School and Department of Political Science at the University of Chicago.
- Author(s)Cass R. Sunstein
- PublisherPenguin Books Ltd
- Date of Publication24/09/2009
- SubjectPopular Culture & Media: General Interest
- Place of PublicationLondon
- Country of PublicationUnited Kingdom
- ImprintAllen Lane
- Out-of-print date26/10/2012
- Weight302 g
- Width162 mm
- Height240 mm
- Spine16 mm
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