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Profit is the aim of the game! Being good at the 'doing' part of your business isn't good eugh. Acting like an ostrich - with your head in the sand about the numbers side of your business - could cost you your business. If your business is to meet its fullest potential, then you must be on top of the numbers, and truly understand what drives your profits. Master the contents of this book and watch your profits take off.Transforming the profits of your business starts today!
Kelly is a qualified accountant with over twelve years' working experience, predominantly in the UK, with the latter years at Finance Director level. His experience extends across industries and businesses of varying sizes - ranging from smaller enterprises through to the $3 billion fund of a listed company. Kelly is really passionate about helping small business owners be as profitable as they can be, so he has taken all of the experiences and the things he has learned throughout his career to date to write this guide. He resigned by choice from his well-paid job as a Finance Director - in the middle of arguably the worst recession in living memory - to set up his company Profit in Focus so he can provide the vital tools, insights and resources that business owners need to transform the profits of their business. Profit in Focus is a real, honest and genuine reflection of his open attitude to business, which is one of professional integrity, commitment and always seeking out opportunities for mutual benefit. Kelly is known for helping small businesses to accelerate their profit growth rapidly and his mission is to leave his clients and the people he helps feeling richer for the experience.