So you think you want to start a business? Where do you begin? One of your best initial investments is buying this book. The author takes you through a step-by-step process to see just how ready you are to become a business owner. No matter what business you are planning, it's important to understand the commitment, training and kwledge you will need to be a successful entrepreneur. If owning your own business is a dream you have always had, then get started today and find out what it takes to start your own business...before you invest a dime!! Running a small business is hard work. In a tough ecomy it can even be harder. You may have a great team. A solid idea. Strong will to succeed. But if you don't ask and then answer the right questions, your struggles may lead to failure. This book is filled with real-world advice and practical kw-how, built on sound entrepreneurial principles, and is a must read for anyone moving from being empolyed by someone else to being self-empolyed. Each chapter contains a self-assessment tools that is particularly helpful and packs a powerful punch of reality. There is a place in the book to journal your progress from where you are today to where you want to be tomorrow! This book is more than just a read - it is an interactive experience!
Griff is a veteran business consultant having worked with both small business and SBU's of Fortune 500 companies and is now Dean, School of Business at Corban University, Salem OR, USA. He is deeply dedicated to making marketing - customer focused; selling - about meeting customer needs; strategy - about delivering value; and leadership about - inspiring people with whom you work.