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An international sensation and still the talk of the relevant blogosphere this Wall Street Journal and New York Times business bestseller examines the power in numbers. Today more than ever, number crunching affects your life in ways you might t even imagine. Intuition and experience are longer eugh to make the grade. In order to succeed even survive in our data-based world, you need to become statistically literate. Cutting-edge organizations are already crunching increasingly larger databases to find the unseen connections among seemingly unconnected things to predict human behavior with staggeringly accurate results. From Internet sites like Google and Amazon that use filters to keep track of your tastes and your purchasing history, to insurance companies and government agencies that every day make decisions affecting your life, the brave new world of the super crunchers is happening right w. No one who wants to stay ahead of the curve should make ather keystroke without reading Ian Ayres s engrossing and enlightening book.
Ian Ayres, an econometrician and lawyer, is the William K. Townsend Professor at Yale Law School, and a professor at Yale's School of Management. He is a regular commentator on public radio's Marketplace and a columnist for Forbes magazine. He is currently the editor of the Journal of Law, Economics and Organization, and has written eight books and more than a hundred articles. From the Hardcover edition.