The Blueprint: How the New England Patriots Beat the System to Create the Last Great NFL Superpower by Christopher Price (Paperback / softback, 2008)

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For years, the New England Patriots were a certifiable joke of a franchise. They were run on the cheap and were once the very example of how not to manage a team. They hired inept coaches---one of whom (Clive Rush) was nearly electrocuted when he grabbed a microphone at his introductory press conference.