Berlin Reed is The Ethical Butcher, a former self-described militant vegan punk who grudgingly took a job as a butcher's apprentice in Brooklyn when he could find other work. Shockingly, he fell in love with the art of butchering, and a food revolution was born. Along the way he saw how corporate greed, unsustainable food practices, and outright misinformation gave birth to such falsities as the USDA label 'organic' and the conglomerate of eco-friendly supermarkets. Most people, even those that try to be healthy and green, are t really eating what they think they are eating. The Ethical Butcher will shine a light on these untruths and show a better way towards food justice and the sustainable living of a mindful omnivore. Through the lens of Berlin's personal story, The Ethical Butcher educates readers about how they can improve the meat industry by participating in it. It's a memoir in cuts -- and Berlin's return to eating meat illustrates for readers and foodies alike how they can change the meat industry by making better choices.
Berlin Reed launched The Ethical Butcher blog in 2009 and now travels the country hosting informative farm-to-table dinners that seek to educate the public about how to be sure their choices as consumers match their intentions. He was profiled as one of the country's top 50 butchers in the book Primal Cuts, and is a charter member, and the voice of, the newly formed Butcher's Guild. He's been featured in O Magazine, on Today.com, and has appeared several times on NPR. He is currently at work on a pilot episode for a TV series that documents his farm to table dinners across the country.