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- DescriptionFrederick Guy's The Global Environment of Business offers a multi-dimensional analysis of the environment in which international business operates. International: How do multi-national corporations, nation states, regional trade blocs, markets, and global institutions interact to shape the international ecomic system? Who wins and who loses when the ecomy internationalizes? Is internationalization leading to a global world, or a regional one? How will efforts to curtail and adapt to climate change affect international business? Techlogical and historical: How has the business environment been shaped by production systems, new methods of business organization, information and communication techlogy, transport, and the process of techlogical change itself? Comparative: How do institutional differences affect national specialization and ecomic performance? How do the business systems of Europe differ from that of the United States, or those of East Asia from those of Latin America? Why do location and face-to-face contact matter in an age of high-speed communication and cheap long-distance transportation? Why have some countries grown so fast while others remain poor? The Global Environment of Business draws on extensive research by ecomists, political scientists, sociologists, geographers, and business historians. There is more theory and academic debate here than in most books on the subject, but it is presented and explained clearly, and illustrated with lots of examples.
- Author BiographyFrederick Guy is a senior lecturer in the Department of Management at Birkbeck College, University of London. He was born in San Francisco. He received his BS in the Political Economy of Natural Resources from the University of California at Berkeley, and his PhD in Economics from the University of Massachusetts, Amherst. He worked for ten years as a manager, director, and management consultant for consumer cooperatives in food retailing, wholesaling, and housing, and for two years as a researcher at Cambridge University's Centre for Business Research. He has been with the Department of Management at Birkbeck College, University of London, since 1997. He lives in London with his wife and son.
- Author(s)Frederick Guy
- PublisherOxford University Press
- Date of Publication26/03/2009
- SubjectEconomics: Textbooks & Study Guides
- Place of PublicationOxford
- Country of PublicationUnited Kingdom
- ImprintOxford University Press
- Content Noteblack & white illustrations
- Weight640 g
- Width190 mm
- Height247 mm
- Spine19 mm
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