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The acclaimed bestseller that's teaching the world about the power of mass collaboration. Translated into more than twenty languages and named one of the best business books of the year by reviewers around the world, Wikimics has become essential reading for business people everywhere. It explains how mass collaboration is happening t just at Web sites like Wikipedia and YouTube, but at traditional companies that have embraced techlogy to breathe new life into their enterprises. This national bestseller reveals the nuances that drive wikimics, and share fascinating stories of how masses of people (both paid and volunteer) are w creating TV news stories, sequencing the human gme, remixing their favorite music, designing software, finding cures for diseases, editing school texts, inventing new cosmetics, and even building motorcycles.
Don Tapscott and David Ticoll co-founded the business research and consulting firm Digital 4Sight in 1994. They have written for publications such as The Wall Street Journal, The Financial Times, Harvard Business Review, The Globe and Mail and Forbes and appeared on national broadcast media around the world. Both live in Toronto.