The lowest-priced brand-new, unused, unopened, undamaged item in its original packaging (where packaging is applicable).Packaging should be the same as what is found in a retail store, unless the item is handmade or was packaged by the manufacturer in non-retail packaging, such as an unprinted box or plastic bag.See details for additional description.
The former New England Patriots CMO's winning strategy--MARKET TO THOSE WHO SPEND THE MOST! Lou Imbria shares the invative marketing strategy he developed and used to transform the Patriots into the brand to beat. Whatever industry you work in, Winning the Customer helps you dramatically increase revenue by focusing on existing customers, defining the relationship, and creating new ways to connect with them. Lou Imbria is CEO of TrinityOne Worldwide, a sports and entertainment marketing company. From 1997-2006, he oversaw the sales and marketing for the New England Patriots, New England Revolution professional soccer team, Foxboro Stadium, and Gillette Stadium.
Lou Imbriano, the Vice President and Chief Marketing Officer of the New England Patriots football team from 1997-2006, is President and CEO of TrinityOne, a marketing company specializing in creating strategy for corporations to maximize revenue generation through building customer relationships and becoming custodians of the brand. Formerly a radio and TV producer, he has appeared on numerous local Boston radio and television programs. Lou has been profiled on Forbes.com as one of its Names You Need to Know and has written multiple columns for the Sports Business Journal. Lou, who teaches sports marketing at Boston College, is based in Boston, MA. Visit Lou at www.louimbriano.com. Elizabeth King, a professional writer and test preparation educator, is author of Outsmarting the SAT. She lives in New York City.