Why start an online business

Whether you’re a current brick-and-mortar store owner or are considering starting your own business, there are many reasons why you should embrace the opportunity to start an online business. Let’s explore a few.

Access to heaps of online buyers

With more and more people shopping online than ever before, there’s never been a better time to start an online business. And this isn’t just the case in Australia. The number of online shoppers across the globe went from 1.66 billion in 2016 to more than 2.14 billion in 2021.*

For online business owners, this is an exciting opportunity to reach a massive – and growing – audience of buyers all over the world; not just those within your region. 

Cost savings across the board

One of the biggest concerns of setting up a physical business is how expensive it can be. From renting a retail space to buying furniture and equipment for your store, paying employees, and all the seemingly-small payments in between, having a brick-and-mortar store is a big investment.

Online businesses don’t have the same overheads. All you really need is an internet connection! Whether you want to invest a couple of hundred dollars creating your own website or sign up for free as a seller on an online marketplace, like eBay, an online business is the more cost-effective option.

Be your own boss

Having your own business means you can choose your own hours, who you work with, and how much you get paid. But having your own online business has even more perks. You can also work from wherever you want! If you set up your online business to allow it, all you need is your laptop and an internet connection.

This doesn’t mean that having an online business is a walk in the park. Running a successful business always requires hard work. However, managing an online business means you can work when it’s best for you. Monday to Wednesday, only on weekends, all day, late at night — it’s your choice!

Ready to invest in yourself?

If you’re considering taking the plunge into the world of online selling, creating an eBay selling account is a trusted place to start. As the #1 most-visited retail site in Australia** sellers have access to thousands of searching buyers. Learn more about becoming an eBay seller and managing your own online business.  


*Data from Statista, 2022

**Data from Similarweb, 2022