Once upon a time there was an Aussie Dad called Peter who loved the goodness of fresh milk. Every day he would encourage his four children to drink milk, because he knew it would help them build strong bones and teeth. What he didn’t like were the flavoured milk powders and drinks that masked the goodness of milk because they were full of artificial colourings and too much sugar.
So Peter, who was really good at making things, decided to invent the Sipahh straw. For his first prototype he used his daughter’s stocking, then as the concept developed it took eight years (but lucky for his daughter – no more of her stockings!) to perfect his totally unique product.
What made the product so unique was how the product worked. Each straw contained portion controlled beads of flavour. To use, Peter’s idea was to put the straw into a glass of chilled wholesome fresh white milk, and then as the straw was sipped, the milk was subtly flavoured!