101 Ways to Really Satisfy Your Customers: How to Keep Your Customers and Attrac - Picture 1 of 1
101 Ways to Really Satisfy Your Customers: How to Keep Your Customers and Attrac - Picture 1 of 1
101 Ways to Really Satisfy Your Customers: How to Keep Your Customers and Attract New Ones by Andrew Griffiths (Paperback, 2002)
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Costs can only go so low, so there is a limit to reducing prices as a competitive tool. Do that and you are well on the way to success and profitability.