Author Biography
PETER WILLCOX has been a Captain for Greenpeace for over 30 years--the most experienced captain in the organization. He has led the most compelling and dangerous Greenpeace actions to bring international attention to the destruction of our environment. RON WEISS is a marketing and communications consultant with a background in branding, advertising, and marketing strategy. He has worked with many of the biggest companies in the world, including IBM, BMW, Virgin Atlantic, and others.