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Brands and Rousers: The Holistic System to Foster High-Performing Businesses, Brands and Careers by Luis Gallardo (Hardback, 2012)

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Luis Gallardo leads us through the 6 R's and shows us how leaders can think holistically but act personally. If there is one lesson for organizations from recent events, it's this: it is not simply what we know that matters, but how we react to what we do not know.