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Business-Webdesign: Benutzerfreundlichkeit, Konzeptionierung, Technik, Wartung by Thorsten Stocksmeier (Paperback, 2012)

About this product

About this product

Product Information

Die Optimierung des Web-Auftritts ist fur Entscheider und Mediengestalter ein wesentliches Ziel ihrer Tatigkeit. Anhand von Erkenntnissen der Ergonomie und Arbeitswissenschaft erklart der Autor, was Besucher auf Internetseiten fesselt und zum Kauf anregt, aber auch, was abschreckt. Fur die Planung eines erfolgreichen E-Business-Auftritts vermittelt das Buch wichtige Grundsatze. Fur das Design einer Informationsseite werden Internet-spezifische Prasentationsregeln erlautert, deren Ziel ein Internet-Auftritt ist. Ein UEberblick uber die grundlegenden Internet-Konzepte rundet das Werk ab.

Product Identifiers

Publisher
Springer-Verlag Berlin and Heidelberg Gmbh & Co. Kg
ISBN-13
9783642626975
eBay Product ID (ePID)
152354788

Product Key Features

Author
Thorsten Stocksmeier
Publication Name
Business-Webdesign: Benutzerfreundlichkeit, Konzeptionierung, Technik, Wartung
Format
Paperback
Language
German
Subject
Engineering & Technology, Computer Science
Publication Year
2012
Type
Textbook
Number of Pages
234 Pages

Dimensions

Item Height
234mm
Item Width
156mm
Item Weight
358g

Additional Product Features

Title_Author
Thorsten Stocksmeier
Series Title
X.Media.Press
Country/Region of Manufacture
Germany

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