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Cash Cows, Pigs and Jackpots: The Simplest Personal Finance Strategy Ever by David Trahair (Paperback, 2013)

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Author: David Trahair. Traditional financial wisdom persuades us to grow our net worth and build our assets. But traditional financial wisdom is often wrong. InCash Cows, Pigs and Jackpots: The Simplest Personal Finance Strategy You'll Ever See, author and Chartered Accountant David Trahair challenges everything we think we know about managing our money, suggesting that that we follow the lead of the financial institutions that are leading us down the path to financial ruin.