Commercialization of Innovative Technologies: Bringing Good Ideas to the Marketplace by Gregory J. Touhill, C. Joseph Touhill, Thomas A. O'Riordan (Hardcover, 2008)

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It gives you an edgeby enabling you to start off with a solid foundation and strategy. You also get expert guidance for developing and executing a winning strategic plan. It gives you an edge by enabling you to start off with a solid foundation and strategy.