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Consumer Behavior by M Salauddin Palash, Shaikh Abdus Sabur (Paperback, 2011)

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Product Information

The people of Bangladesh consume fish and meat on a regular basis and in varying quantities depending on their ability and willingness to buy them. Consumers play the key role in guiding an economy to the production of goods and services that they demand. The study of consumer behavior is the study of how individuals make decision to spend their money, time and effort on consumption related items. In Bangladesh, monthly per capita consumption of different types of fish and meat increases and expenditure percentage decreases with the increase of monthly income of households. This book investigate the consumption level, effect of several household characteristics and study the buying behavior and influencing factors on fish and meat consumption in the capital of Bangladesh. Multiple Regression Model is used to analyze the relationship of monthly per capita consumption of different types of fish and meat with several household characteristics.

Product Identifiers

Publisher
LAP Lambert Academic Publishing
ISBN-13
9783846531938
eBay Product ID (ePID)
113925478

Product Key Features

Book Title
Consumer Behavior
Author
M Salauddin Palash, Shaikh Abdus Sabur
Format
Paperback
Language
English
Publication Year
2011
Number of Pages
148 Pages

Dimensions

Item Height
229mm
Item Width
152mm
Item Weight
227g

Additional Product Features

Title_Author
Shaikh Abdus Sabur, M Salauddin Palash
Country/Region of Manufacture
Germany

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Consumer Behavior by M Salauddin Palash, Shaikh Abdus Sabur (Paperback, 2011)

About this product

Product Information

Product Identifiers

Product Key Features

Dimensions

Additional Product Features

Best Selling in Books

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