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Guerrilla Marketing, 4th Edition by Jay Conrad Levinson (English) Paperback Book - Picture 1 of 1

Guerilla Marketing: Easy and Inexpensive Strategies for Making Big Profits from Your Small Business by Jay Conrad Levinson (Paperback, 2007)

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If you gather from this that marketing is a complex process, you"re right. That"s asking a lot of them. Every little thing you do and show and say -- not only your advertising or your Web site -- is going to affect people"s perceptions of you.