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Jony Ive: The Genius Behind Apple's Greatest Products by Leander Kahney (Hardback, 2013)

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Different and new is relativelyeasy. Doing something that sgenuinely better is very hard. Jony IveIn 1997, Steve Jobs returned to Apple as CEO with the unenviable task of turning around the company he had founded. One night, Jobs discovered a scruffy British designer toiling away at Apple s corporate headquarters, surrounded by hundreds of sketches and prototypes. It was then that Jobs realized he had found a talent who could reverse the company s long decline.That young designer was Jony Ive. Jony Ive s collaboration with Jobs would producesome of the world s most iconic techlogy products, including the iMac, iPod, iPad, and iPhone. The designs have t only made Apple a hugely valuablecompany, they ve overturned entire industries, builta loyal fan base, and created a globally powerfulbrand. Along the way, Jony Ive has become theworld s leading techlogy invator, won countless design awards, earned a place on the 2013 Time100 list, and was even knighted for his services todesign and enterprise. Yet despite his triumphs, little is kwn about the shy and soft-spoken whiz whom Jobs referred toas his spiritual partner at Apple. Jony Ive revealsthe true story of Apple s real invator-in-chief.Leander Kahney, the bestselling author of InsideSteve s Brain, offers a detailed portrait of a creative genius. He shows us how Jony Ive went from anEnglish art school student with dyslexia to the manwhose immense insights have altered the patterf our lives. From his early interest in industrialdesign, fostered by his designer father, through his education at Newcastle Polytechnic and meteoric rise at Apple, we discover the principles and practices that he developed to become the designer of his generation.Based on interviews with Jony Ive s former colleagues and Kahney s own familiarity with the world of Apple, this book gives insight into how Jony Ive (w senior vice president of design) has redefined the ways in which we work, entertain, and communicate with one ather.

Product Identifiers

Publisher
Penguin Putnam Inc, Portfolio
ISBN-10
159184617x
ISBN-13
9781591846178
eBay Product ID (ePID)
188508231

Product Key Features

Author
Leander Kahney
Format
Hardback, Sewn,Cloth over Boards,With Dust Jacket
Language
English
Topic
Biography: Business

Additional Product Features

Place of Publication
New York
Content Note
Black & White Illustrations
Author Biography
Leander Kahney has covered Apple for more than a dozen years and has written three popular books about Apple, including Inside Steve s Brainand Cult of Mac. The former news editor for Wired.com, he is currently the editor and publisher of CultofMac.com. He lives in San Francisco.
Date of Publication
03/12/2013
Country of Publication
United States

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Jony Ive: The Genius Behind Apple's Greatest Products by Leander Kahney (Hardback, 2013)

About this product

Product Information

Product Identifiers

Product Key Features

Additional Product Features

Best Selling in Books

The Concise 48 Laws Of Power by Robert Greene (Paperback, 2002)

Behind Dark Eyes: The True Story of Jon English by Jeff Apter (Paperback, 2021)

First Day by Andrew Daddo (Paperback, 2014)

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Save on Books

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