The aim of this book is to provide a better understanding with as to how to coordinate and improve decisions about product life cycle, process and supply chain design to improve new product development. The conclusions are based upon original research of supply chain management and new product development in numerous industries.
Product Identifiers
Publisher
Springer-Verlag New York Inc.
ISBN-13
9781441920072
eBay Product ID (ePID)
178130184
Product Key Features
Author
William A. Krob, Sameer Kumar
Publication Name
Managing Product Life Cycle in a Supply Chain: Context: a Prescription Based on Empirical Research