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Marketing-Einfuhrung: Grundlagen - Uberblick - Beispiele by Alfred Kuss, Michael Kleinaltenkamp (Paperback / softback, 2013)

About this product

About this product

Product Identifiers

Publisher
Springer Gabler
ISBN-10
3658017295
ISBN-13
9783658017293
eBay Product ID (ePID)
190578294

Product Key Features

Author
Michael Kleinaltenkamp, Alfred Kuss
Format
Trade Paperback (US) ,Unsewn / Adhesive Bound, Paperback
Language
German & German, German
Subject
Sales & Marketing

Additional Product Features

Content Note
Black & White Illustrations, Black & White Tables, Bibliography
Author Biography
Prof. Dr. Alfred Kuss und Prof. Dr. Michael Kleinaltenkamp lehren Betriebswirtschaftslehre, insbesondere Marketing, an der Freien Universitat Berlin.
Date of Publication
03/06/2013
Edition Statement
6th
Imprint
Springer Gabler
Country of Publication
United States

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