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Everlasting Light Bulbs: How Economics Illuminates the World by John Kay (Paperback, 2004)

About this product

About this product

Product Information

Can ecomics be fun? Is it relevant to everyday life? John Kay believes passionately that the answer to both questions is yes and in this collection of essays, based on his widely acclaimed Financial Times columns, he sets out to prove it. In this book, you will learn why modern advertisements frequently convey information, understand that tailgating drivers and hedge fund managers are victims of the same illusions, appreciate the inefficiency of Christmas giving, and benefit from the ecomic lessons of a romantic evening at the Elizabeth restaurant thirty years ago. You will find here acerbic commentary on the boom and bust in financial markets, a wide ranging guide to the latest ecomic ideas, and a demonstration that complex analysis can be made accessible through lucid exposition and dry humour.

Product Identifiers

Publisher
The Erasmus Press Ltd
ISBN-10
0954809300
ISBN-13
9780954809300
eBay Product ID (ePID)
107956638

Product Key Features

Author
John Kay
Format
Paperback
Language
English
Subject
Economics: Professional & General

Additional Product Features

Place of Publication
London
Content Note
B/w Illus
Date of Publication
20/09/2004
Imprint
The Erasmus Press Ltd
Country of Publication
United Kingdom

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