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Road to Relevance: 5 Strategies for Competitive Associations by Harrison Coerver, Mary Byers (Hardcover, 2013)

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Product Information

Use insights from Road to Relevance to help move your organization to greater discipline, focus, and value. Framed by five key strategies, Road to Relevance is a guide to competitive advantage. The five strategies and related disciplines are clearly defined, and their execution is explained and illustrated through examples. Among other takeaways, you'll learn how to identify strengths that deserve a concentration of resources, the value of a coordinated product and service portfolio and how to achieve one, the negative effect that marginal or underperforming activities have on your organization, and ways to abandon them. Road is the followup and complementary companion to the bestsellingRace for Relevance: 5 Radical Changes for Associations , which identified six challenges that forever changed the association environment and five needed changes. Picking up where Race left off, authors Harrison Coerver and Mary Byers, CAE, provide real insight into how to adapt the strategies of Road to your organization s circumstances so that you can execute them. Case studies, adaptable examples, and provocative questions are included throughout Road to Relevance to help you work through these strategies. Association leaders must be disciplined strategists, focusing the organizations they serve on value they can deliver and structuring accordingly to compete in the new normal. Use insight from Road to Relevance to lead your organization to an ever-more-valued, sustainable, and relevant future.

Product Identifiers

Publisher
Association Management Press,U.S.
ISBN-13
9780880343565
eBay Product ID (ePID)
141651198

Product Key Features

Author
Harrison Coerver, Mary Byers
Publication Name
Road to Relevance: 5 Strategies for Competitive Associations
Format
Hardcover
Language
English
Subject
Management, Business
Publication Year
2013
Type
Textbook
Number of Pages
176 Pages

Additional Product Features

Title_Author
Mary Byers, Harrison Coerver
Country/Region of Manufacture
United States

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Road to Relevance: 5 Strategies for Competitive Associations by Harrison Coerver, Mary Byers (Hardcover, 2013)

About this product

Product Information

Product Identifiers

Product Key Features

Additional Product Features

Best Selling in Adult Learning & University

Permaculture: A Designer's Manual by Bill Mollison (Hardcover, 1988)

Australian Native Bee Book: Keeping Stingless Bee Hives for Pets, Pollination and Sugarbag Honey by Tim Heard (Paperback, 2015)

The Weed Forager's Handbook: A Guide to Edible and Medicinal Weeds in Australia by Adam Grubb, Annie Raser-Rowland (2012, Paperback)

Empire of the Summer Moon: Quanah Parker and the Rise and Fall of the Comanches, the Most Powerful Indian Tribe in American History by S.C. Gwynne (Paperback, 2011)

Botanical Field Guide by Stefan Mager (Fold-out book or chart, 2021)

Linux Basics For Hackers: Getting Started with Networking, Scripting, and Security in Kali by OccupyTheWeb (Paperback, 2018)

The Hundred Years' War on Palestine: A History of Settler Colonial Conquest and Resistance by Rashid I. Khalidi (Paperback, 2020)

Save on Adult Learning & University

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