Authors Bob Frank, Ben Bernanke, and introducing Kate Antonovics from the University of California San Diego and Ori Heffetz from Cornell University, present a coherent short list of core principles in introductory economics and reinforce them by illustrating and applying each in numerous contexts. With engaging questions, explanations and exercises, the authors help students relate economic principles to a host of everyday experiences such as going to the ATM or purchasing airline tickets. Throughout this process, the authors encourage students to become economic naturalists: people who employ basic economic principles to understand and explain what they observe in the world around them. Principles of Economics, sixth edition, is thoroughly integrated with the adaptive digital tools available in McGraw-Hill's LearnSmart Advantage Suite, proven to increase student engagement and success in the course.
Product Identifiers
Publisher
Mcgraw-Hill Education-Europe
ISBN-13
9780078021855
eBay Product ID (ePID)
214397539
Product Key Features
Author
Kate Antonovics, Robert Frank, Ben Bernanke, Ori Heffetz
Publication Name
Principles of Economics
Format
Hardcover
Language
English
Subject
Government
Publication Year
2015
Type
Textbook
Number of Pages
816 Pages
Dimensions
Item Height
282mm
Item Width
216mm
Item Weight
1887g
Additional Product Features
Title_Author
Kate Antonovics, Robert Frank, Ben Bernanke, Ori Heffetz