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Product Customization by Jesper Riis, Lars Hvam, Niels Henrik Mortensen (Hardcover, 2008)

About this product

About this product

Product Information

For the majority of industrial companies, customizing products and services is among the most critical means to deliver true customer value and achieve superior competitive advantage. This book presents an operational procedure for the design of product configuration systems in industrial companies. It is based on the experience gained from more than forty product configuration projects in companies providing customers with tailored products and services.

Product Identifiers

Publisher
Springer-Verlag Berlin and Heidelberg Gmbh & Co. Kg
ISBN-13
9783540714484
eBay Product ID (ePID)
94965465

Product Key Features

Book Title
Product Customization
Author
Jesper Riis, Lars Hvam, Niels Henrik Mortensen
Format
Hardcover
Language
English
Topic
Engineering & Technology, Management, Marketing
Publication Year
2008
Type
Textbook
Number of Pages
283 Pages

Dimensions

Item Height
235mm
Item Width
155mm
Item Weight
1330g

Additional Product Features

Title_Author
Lars Hvam, Niels Henrik Mortensen, Jesper Riis
Country/Region of Manufacture
Germany

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