Universally considered to be the founder of the field of communication studies, Wilbur Schramm left unfinished this final work on his personal perspective of the field. In it, he acknowledged the seminal contributions to communication of four inspirational social scientists whose theories and methods laid the foundation for the discipline: Harold D Lasswell, Paul F Lazarsfeld, Kurt Lewin and Carl I Hovland. This collection has now been posthumously supplemented by the editors, Steven H Chaffee and Everett M Rogers, whose contribution documents the history of the spread of the subject among universities in the United States.
Product Identifiers
Publisher
Sage Publications Inc
ISBN-13
9780761907169
eBay Product ID (ePID)
95231815
Product Key Features
Book Title
The Beginnings of Communication Study in America: a Personal Memoir
Author
Wilbur Schramm
Format
Paperback
Language
English
Publication Year
1997
Number of Pages
218 Pages
Dimensions
Item Weight
340g
Additional Product Features
Title_Author
Wilbur Schramm
Country/Region of Manufacture
United States
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