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Aussenhandel: Marketingstrategien Und Managementkonzepte by Dirk Morschett, Joachim Zentes, Hanna Schramm-Klein (Paperback, 2012)

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Product Information

In 50 Beitragen widmen sich kompetente Autoren aus Wissenschaft und Praxis unterschiedlichen Facetten des Global Trade. Dabei werden nicht nur die Erscheinungsformen und Rahmenbedingungen des Aussenhandels betrachtet, sondern es erfolgt daruber hinaus eine umfassende Auseinandersetzung mit Strategien und Vorgehensweisen der Selektion und Bearbeitung auslandischer Absatz- und Beschaffungsmarkte sowie der Gestaltung und Fuhrung aussenhandelsorientierter Unternehmen. Eine gelungene Auswahl von Beitragen zu wirklich relevanten Themen! Fallstudien stutzen die Theorie und illustrieren die Praxis. www.literaturtest.de

Product Identifiers

Publisher
Gabler Verlag
ISBN-13
9783322890375
eBay Product ID (ePID)
190372539

Product Key Features

Author
Dirk Morschett, Joachim Zentes, Hanna Schramm-Klein
Publication Name
Aussenhandel: Marketingstrategien Und Managementkonzepte
Format
Paperback
Language
German
Subject
Economics, Management, Marketing, Business
Publication Year
2012
Type
Textbook
Number of Pages
1075 Pages

Dimensions

Item Height
244mm
Item Width
170mm
Item Weight
1701g

Additional Product Features

Editor
Hanna Schramm-Klein, Joachim Zentes, Dirk Morschett
Country/Region of Manufacture
United Kingdom

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Aussenhandel: Marketingstrategien Und Managementkonzepte by Dirk Morschett, Joachim Zentes, Hanna Schramm-Klein (Paperback, 2012)

About this product

Product Information

Product Identifiers

Product Key Features

Dimensions

Additional Product Features

Best Selling in Adult Learning & University

Permaculture: A Designer's Manual by Bill Mollison (Hardcover, 1988)

Australian Native Bee Book: Keeping Stingless Bee Hives for Pets, Pollination and Sugarbag Honey by Tim Heard (Paperback, 2015)

The Weed Forager's Handbook: A Guide to Edible and Medicinal Weeds in Australia by Adam Grubb, Annie Raser-Rowland (2012, Paperback)

Empire of the Summer Moon: Quanah Parker and the Rise and Fall of the Comanches, the Most Powerful Indian Tribe in American History by S.C. Gwynne (Paperback, 2011)

Botanical Field Guide by Stefan Mager (Fold-out book or chart, 2021)

Linux Basics For Hackers: Getting Started with Networking, Scripting, and Security in Kali by OccupyTheWeb (Paperback, 2018)

The Hundred Years' War on Palestine: A History of Settler Colonial Conquest and Resistance by Rashid I. Khalidi (Paperback, 2020)

Save on Adult Learning & University

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Weed Forager's Handbook: A Guide to Edible and Medicinal Weeds in Australia by A

Netter Atlas of Human Anatomy: Classic Regional Approach

NEW The Red Book By Carl Jung Hardcover Free Shipping

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