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Preiscontrolling by Andreas Florissen (Paperback, 2005)

About this product

About this product

Product Information

Andreas Florissen verknupft empirische Aussagen der Preisforschung uber Problemfelder im Preismanagement mit allgemeinen verhaltenswissenschaftlichen Aussagen zu Begrenzungen im Handeln okonomischer Akteure. Um Defizite im Preismanagement zu beheben bzw. zu reduzieren, erarbeitet er eine Preiscontrollingkonzeption, die auf dem Controllingverstandnis der Rationalitatssicherung der Fuhrung basiert.

Product Identifiers

Publisher
Deutscher Universitats-Verlag
ISBN-13
9783824482634
eBay Product ID (ePID)
117535489

Product Key Features

Author
Andreas Florissen
Publication Name
Preiscontrolling
Format
Paperback
Language
German
Subject
Accounting
Publication Year
2005
Type
Textbook
Number of Pages
399 Pages

Dimensions

Volume
17
Item Weight
511g

Additional Product Features

Title_Author
Andreas Florissen
Series Title
Schriften Des Center for Controlling and Management (Ccm)
Country/Region of Manufacture
Germany

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