'Public House & Beverage Management' provides students with a practical guide to the management aspects of the licensed trade industry. 'Public House & Beverage Management' introduces students to: * Key players * Variations in service offer * Types of management arrangement (managed, leased, tenanted, franchise, freehouse) * Customers and segments * Labour markets and employees * Key elements in the business units * Retailing skills. The combined experiences of the authors are reflected in the text, as between them they have a vast range of experience as: publican, hotelier, chef and sommelier. Enhanced by this is their teaching and research covering food service, cellar management, marketing and wines and spirit education.
Product Identifiers
Publisher
Taylor & Francis Ltd
ISBN-13
9780750646789
eBay Product ID (ePID)
95587418
Product Key Features
Author
Caroline Ritchie, Andrew Roberts, Michael Flynn
Publication Name
Public House and Beverage Management
Format
Paperback
Language
English
Subject
Business
Publication Year
2000
Type
Textbook
Number of Pages
236 Pages
Dimensions
Item Height
246mm
Item Width
189mm
Item Weight
454g
Additional Product Features
Title_Author
Michael Flynn, Caroline Ritchie, Andrew Roberts
Country/Region of Manufacture
United Kingdom
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