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US Firms' Business Competence in the Taiwanese IT Industry by Pi-Chi Chen, Young-Chan Kim (Hardcover, 2016)

About this product

About this product

Product Information

This book offers an in-depth analysis of the roles and strategies of subsidiaries of American multinational companies (MNCs) in Taiwan's IT industry. Based on semi-structured interviews with 16 managing directors of the different foreign-owned subsidiaries and 100 functional unit managers, the authors investigate (1) the roles of functional units in evaluating strategy formulation and change in foreign subsidiaries; (2) the factors that determine strategy formulation and change in foreign subsidiaries and their functional units; and (3) the linkages between cross-functional units. The research underscores the view that MNCs' strategies are composed of assorted heterogeneous elements.

Product Identifiers

Publisher
Springer International Publishing Ag
ISBN-13
9783319320274
eBay Product ID (ePID)
221146411

Product Key Features

Author
Pi-Chi Chen, Young-Chan Kim
Publication Name
US Firms' Business Competence in the Taiwanese It Industry
Format
Hardcover
Language
English
Subject
Economics, Government, Marketing, Business
Publication Year
2016
Type
Textbook
Number of Pages
234 Pages

Dimensions

Item Height
235mm
Item Width
155mm
Item Weight
5029g

Additional Product Features

Title_Author
Young-Chan Kim, Pi-Chi Chen
Series Title
Understanding China
Country/Region of Manufacture
Switzerland

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