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Consumer Behavior: Buying, Having, and Being by Michael R. Solomon - 7th Edition

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Like new
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Located in: Canning Vale, Australia
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eBay item number:115018512843

Item specifics

Condition
Like new: A book that looks new but has been read. Cover has no visible wear, and the dust jacket ...
Educational Level
University, TAFE
Product Type
Textbook
Title/Series
Consumer Behaviour
Publication Year
2006
Type
Textbook
Format
Hardcover
Language
English
Publication Name
Consumer Behavior
Author
Michael R. Solomon
Publisher
Pearson Education (Us)
Subject
Marketing
Item Weight
1598 g
Item Width
284 mm
Number of Pages
672 Pages

About this product

Product Information

In this textbook on consumer behaviour the author looks at how the field of marketing is influenced by the actions of consumers and also how we, as consumers, are influenced by marketers.

Product Identifiers

Publisher
Pearson Education (Us)
ISBN-13
9780132186940
eBay Product ID (ePID)
95696942

Product Key Features

Publication Year
2006
Subject
Marketing
Number of Pages
672 Pages
Language
English
Publication Name
Consumer Behavior
Type
Textbook
Author
Michael R. Solomon
Format
Hardcover

Dimensions

Item Weight
1598 g
Item Width
284 mm

Additional Product Features

Country/Region of Manufacture
United States
Title_Author
Michael R. Solomon

Item description from the seller

donfourbees

donfourbees

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3 items sold
Joined Jan 2013

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