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Platform Revolution : How Networked Markets Are Transforming the Economy--And...

momogrim
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Item specifics

Condition
Good: A book that has been read but is in good condition. Very minimal damage to the cover including ...
ISBN
9780393249132
Book Title
Platform Revolution : How Networked Markets Are Transforming the Economy--And How to Make Them Work for You
Publisher
Norton & Company, Incorporated, w. w.
Item Length
9.6 in
Publication Year
2016
Format
Hardcover
Language
English
Illustrator
Yes
Item Height
1.4 in
Author
Marshall W. Van Alstyne, Geoffrey G. Parker, Sangeet Paul Choudary
Genre
Technology & Engineering, Business & Economics
Topic
Industries / Computers & Information Technology, Entrepreneurship, E-Commerce / Internet Marketing, General, Management, New Business Enterprises, Strategic Planning, Organizational Development, E-Commerce / General (See Also Computers / Electronic Commerce)
Item Weight
20.1 Oz
Item Width
6.5 in
Number of Pages
352 Pages

About this product

Product Identifiers

Publisher
Norton & Company, Incorporated, w. w.
ISBN-10
0393249131
ISBN-13
9780393249132
eBay Product ID (ePID)
211788069

Product Key Features

Book Title
Platform Revolution : How Networked Markets Are Transforming the Economy--And How to Make Them Work for You
Number of Pages
352 Pages
Language
English
Topic
Industries / Computers & Information Technology, Entrepreneurship, E-Commerce / Internet Marketing, General, Management, New Business Enterprises, Strategic Planning, Organizational Development, E-Commerce / General (See Also Computers / Electronic Commerce)
Publication Year
2016
Illustrator
Yes
Genre
Technology & Engineering, Business & Economics
Author
Marshall W. Van Alstyne, Geoffrey G. Parker, Sangeet Paul Choudary
Format
Hardcover

Dimensions

Item Height
1.4 in
Item Weight
20.1 Oz
Item Length
9.6 in
Item Width
6.5 in

Additional Product Features

Intended Audience
Trade
LCCN
2016-001066
Reviews
Platform Revolution provides an exceptional synthesis of cutting-edge research that makes it must-reading for my MBA students. A key insight is that platform strategies can benefit all participants when they understand the underlying economics. Read the book and share it with your business partners. You'll be glad you did., In a very cohesive and comprehensive way, the authors provide deep conceptual insights and rich practical advice on platforms, the most important business organizations of our time., Platforms have transformed the economy over the last two decades, but the biggest effects are yet to come. Platform Revolution provides the first comprehensive framework for platform strategy and for predicting the winners and losers of future disruptions., In the digital economy, platforms are transforming industries at high speed. Platform Revolution is an inspiring guide for business leaders to transform existing businesses to platform businesses., Platform Revolution is a manual for the disruption of your industry. You can either read it or try to keep it out of the hands of your competitors--present and future. I think it's an easy call., An authoritative guide to the role of online platforms: what they are, how they work, and what they mean for business and economics. Platform Revolution demystifies the concept by providing clear prose, insightful examples, and practical lessons.
Dewey Edition
23
Dewey Decimal
658.872
Synopsis
Uber. Airbnb. Amazon. Apple. PayPal. All of these companies disrupted their markets when they launched. Today they are industry leaders. What's the secret to their success? These cutting-edge businesses are built on platforms: two-sided markets that are revolutionizing the way we do business. Written by three of the most sought-after experts on platform businesses, Platform Revolution is the first authoritative, fact-based book on platform models. Whether platforms are connecting sellers and buyers, hosts and visitors, or drivers with people who need a ride, Geoffrey G. Parker, Marshall W. Van Alstyne, and Sangeet Paul Choudary reveal the what, how, and why of this revolution and provide the first "owner's manual" for creating a successful platform business. Platform Revolution teaches newcomers how to start and run a successful platform business, explaining ways to identify prime markets and monetize networks. Addressing current business leaders, the authors reveal strategies behind some of today's up-and-coming platforms, such as Tinder and SkillShare, and explain how traditional companies can adapt in a changing marketplace. The authors also cover essential issues concerning security, regulation, and consumer trust, while examining markets that may be ripe for a platform revolution, including healthcare, education, and energy. As digital networks increase in ubiquity, businesses that do a better job of harnessing the power of the platform will win. An indispensable guide, Platform Revolution charts out the brilliant future of platforms and reveals how they will irrevocably alter the lives and careers of millions., Uber. Airbnb. Amazon. Apple. PayPal. All of these companies disrupted their markets when they launched. Today they are industry leaders. What's the secret to their success? These cutting-edge businesses are built on platforms: two-sided markets that are revolutionizing the way we do business. Written by three of the most sought-after experts on platform businesses, Platform Revolution is the first authoritative, fact-based book on platform models. Whether platforms are connecting sellers and buyers, hosts and visitors, or drivers with people who need a ride, Geoffrey G. Parker, Marshall W. Van Alstyne, and Sangeet Paul Choudary reveal the what , how , and why of this revolution and provide the first "owner's manual" for creating a successful platform business. Platform Revolution teaches newcomers how to start and run a successful platform business, explaining ways to identify prime markets and monetize networks. Addressing current business leaders, the authors reveal strategies behind some of today's up-and-coming platforms, such as Tinder and SkillShare, and explain how traditional companies can adapt in a changing marketplace. The authors also cover essential issues concerning security, regulation, and consumer trust, while examining markets that may be ripe for a platform revolution, including healthcare, education, and energy. As digital networks increase in ubiquity, businesses that do a better job of harnessing the power of the platform will win. An indispensable guide, Platform Revolution charts out the brilliant future of platforms and reveals how they will irrevocably alter the lives and careers of millions.
LC Classification Number
HF5415.1265

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momogrim

momogrim

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